Question with a trigger hook

Question with a trigger hooks from the library

1. Question with a trigger

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   “Would you wait [40] minutes for this sandwich?”

   On-screen textWorth a [40]-minute wait?

   First frameThe queue outside, then the sandwich cut in half.

   Why it works: Invites debate and shows demand at the same time.

2. Question with a trigger

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   “Which book would you hand someone who has not read in years?”

   On-screen textBack to reading?

   First frameA single book on an empty table.

   Why it works: Invites comments and recommendations.

3. Question with a trigger

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   “Why does your skin feel tight right after washing it?”

   On-screen textTight after washing?

   First frameHands patting a face dry, then touching the cheek.

   Why it works: A sensation almost everyone knows.

4. Question with a trigger

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   “What do you wear to a wedding when the dress code says "garden formal"?”

   On-screen text"Garden formal" means?

   First frameWedding invitation with the dress code circled.

   Why it works: A real, confusing moment viewers face.

5. Question with a trigger

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   “Do you know how much your subscriptions cost per year, not per month?”

   On-screen textPer year, not per month

   First frameList of subscriptions with yearly totals appearing.

   Why it works: A precise question most people cannot answer.

6. Question with a trigger

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   “Would you pay [price] for this two-bedroom in [city]?”

   On-screen text[Price] in [city]?

   First frameThe most striking room, price on screen.

   Why it works: Invites an opinion, which drives comments.

7. Question with a trigger

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   “What does [amount] get you for lunch in [neighborhood]?”

   On-screen textLunch for [amount]

   First frameFull tray laid out with the price on screen.

   Why it works: Value questions attract people deciding where to eat.

8. Question with a trigger

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   “Why do you forget everything the morning after you study?”

   On-screen textGone by the morning?

   First frameAn alarm going off, notes on the bed.

   Why it works: A frustrating, universal experience.

9. Question with a trigger

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   “Why do you play better on your second match of the night?”

   On-screen textBetter on match two?

   First frameA match lobby with a session counter.

   Why it works: An observation players recognise.

10. Question with a trigger

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    “Should you take a lower salary for a better job title?”

    On-screen textTitle or salary?

    First frameTwo offer letters side by side.

    Why it works: A real dilemma with no easy answer.

11. Question with a trigger

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    “Is your mascara smudging under your eyes by [3] pm?”

    On-screen textSmudged by [3] pm?

    First frameClose-up of mascara smudges in afternoon light.

    Why it works: A precise time makes the problem feel real.

12. Question with a trigger

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    “Do you know exactly what to do, but you still do not do it?”

    On-screen textYou know, but you do not?

    First frameCoach sitting forward, looking straight into the camera.

    Why it works: Uses the words clients say in their first call.